World Building



World Building refers to a bundle of services that includes project management, team building, design, production and execution, all led by a robust Creative Direction that eventually culminates in the birth of a new World. 


 
Some Clients
Crudo Means Raw, Genies Inc., Good Girl Snacks, Lolo Zouaï, Miluhska, Netflix, Take Flight and Universal Music Group.  

S
Services
Tangible World building, channeling, curation, branding, creative direction, digital direction, crisis management, project management, team building

Technical Research, graphic design, UX, UI, web design, web development, video editing, sound design, social media curation, content creation

Softwares Photoshop, Illustrator, Cargo Collective, Final Cut Pro, After Effects, Figma, Ableton, The Internet, Obsidian, Notion, Excel



Client
Roles 
Time & Space Elements crafted by the team under my direction


MKH 
in collaboration with Paula de Alvaro

A London based digital publication 
focused on immersive writing
World Building, Creative Direction, Web Design + UX, 
Team Building
Launching November 2024, LondonVisual Identity, Web Development


Team: Paula De Alvaro, Maria Rivero, Aurora Saseta



Maria & Felipe | Felipe & Maria



Digital outing presentation assets for 
culture consultants based in Medellin

Visual Identity, Web design, Web Development, Copywriting
2024, Medellin 







In The Middle of The Future

 |  

Co-founder of ITMOTF 

World Building, Creative Direction,  Web Design + Development, Visual Identity, Designer, Animation 
2024, London 







Good Girl Snacks 
in collaboration with Gina Guasch Team

 |  

A snacks brand for Gen Z by Gen Z
World Building, Creative Direction, Web Design, Team Building
2024, Los Angeles 

Visual Identity, Packaging Design, Ecommerce Development, Illustrations, Stickers

Team: Gina Guasch Team, Donald David, Malena Grandio




Playhouse

 |  

Founder  
Graphics, Web Design,  Animations, Visual Identity2023, World
Animations, Creative Coding


Team: Malena Grandio, Ilaria Quentin, Veronica Lam, Emilio Estrada, Martina Colmenero, Ric808, Laura Echeverri, Rafaella Lecca


Miluhska 



Visual identity for Miami based 
singer & DJ, Miluhska
Creative Direction, Team Building, Production, Photography 2022, Miami
Visual Identity, Animations


Team: Nicola Cafe, Malena Grandio, Veronica Lam
Miluhska 






For the Human Experience


Personal research and design projects with imagination and thought at the service of humans.

st
fram
itmotf 
playhousRebranding Human KindPersonal project for Central Saint Martins. A reaction to the research question: How can Gen Z voices use multimedia to 
re-brand human kind as an interconnected, empowered community for the coming generations?
Concept, Research, Writing
2023, London




What is Magic?
Personal research project aimed at learning how to design magic. After months of work I arrived to the conclusion that Magic doesn’t actually exist, persé, and that “Any sufficiently advanced technology is indistinguishable from magic.” This pushed me towards creating my own definition of it and indeed, figuring out how to design magic...
Concept, Research, Writing
2023, London
Lorem Ipsum...











For your time, thank you